VideoBro / Develop

Press one button. Get one Film.

Develop takes everyone's clips, in order, and turns an Active Tape into one finished film in the cloud.

Press Develop, then close the app. The film lands in your Cabinet.

Active Tape, meet film

Develop is a borrowed word. It names the gap between shooting something and getting to see it. If you've used a digital disposable camera app, a tape is the same ritual for video, without the forced wait: Develop takes the minutes it takes.

Active Tape
Still being filmed, added to and trimmed. Nobody has developed it yet, so there's no film for it.
Develop
The button. Takes everyone's clips on an Active Tape and turns them into one finished film.
Film
The result. One widescreen video per tape, the thing Develop makes and the thing you keep.
Tape Cabinet
Where the film lives once Develop finishes: on your phone, and on the web.

Who taps it, and what happens

Nothing about Develop needs the person who started the tape. It needs an account, and clips.

Anyone on the tape, with an account

Any member with an account can tap Develop, not only whoever started it. A guest who joined by invite can film, add clips and watch the finished film, but they can't Develop, invite, share or download. That takes a free account.

The button, start to finish

Tap it and it reads "Developing your tape...". VideoBro takes everyone's clips, in the order they were recorded, applies any trims, and drops anything that's been deleted. When it's done, the button reads "Developed!" and the film is waiting in the Cabinet.

You don't have to watch it happen

Once your clips have finished uploading, close the app and go do something else. If some clips are still uploading when you tap Develop, keep the app open, developing starts the moment your clips finish uploading. It's real processing in the cloud, usually a few minutes, longer for a big tape, with no deliberate delay hiding in there either way.

More on who can do what on a tape

What actually comes back

One file. Not a folder, not a highlight reel VideoBro picked for you.

  • Every member's clips, in the order they were recorded, not the order they uploaded.
  • Your trims, applied. Anything you deleted from the tape isn't in it.
  • One widescreen film. Not a clip per person, one video, the whole tape end to end.

Everyone who was on the tape when it was developed gets that film in their own Tape Cabinet, along with a "Tape Developed!" notification. Someone who joins the tape after that moment doesn't get it: they'll get whatever gets developed next.

The VideoBro Tape Cabinet: finished films in a grid with their titles, dates and running times, and named shelves below, each with a share icon.
Where a film lands: your Tape Cabinet.

The shape of a tape's life

Active, then Developing, then a film in the Cabinet. Continue Editing is how you get back to Active on purpose.

Continue Editing, honestly

It's a real door back in, not a preview toggle. Know what it does before you tap it.

Owner only, 30 days from the film

Only the person who started the tape can tap Continue Editing, and only within 30 days of when that film was developed. That window is set the moment the film is made and doesn't move: adding more clips to a reopened tape does not buy you extra time.

What it actually does

It takes the film, and any earlier version of it, out of the Cabinet for everyone still on the tape. There's no undo. The tape goes back to Active with all its clips, so you can add, trim and delete again, then tap Develop Changes when you're ready for a new film.

The two exceptions worth knowing

Anyone who had already left the tape before you reopened it keeps the copy they already have. And any share link pointing at the removed film stops working the moment it's removed.

Two clocks, not one

A developed tape is quietly running two different 30-day clocks, and they're easy to mix up. Continue Editing's window is fixed at the moment of Develop, covered above. This one is different: it's about the raw clips behind the film, and it resets.

After you Develop, the tape's raw clips stick around so you can keep recutting. Once the tape has sat quiet for 30 days, no clip added, removed or trimmed, and nobody re-developing, VideoBro clears those raw clips to free up space. This one is a single 30-day clock, and any activity on the tape, a clip added, removed or trimmed, or a fresh Develop Changes, restarts it.

  • The film is never touched. This only clears leftover footage; your finished film stays in the Cabinet, on every plan.
  • Two emails first. Around 10 days out, then again around 3 days out, to the owner and every crew member with an email on file.
  • No warning, no deletion. If an email can't be sent, the clips stay put.
  • Re-developing resets it. A fresh Develop Changes starts the 30 quiet days over, same as adding or trimming a clip.

When Develop says no

Two reasons, both fixable, neither one deletes anything.

The owner's shelf is full

Develop is refused if the tape owner is out of storage. Nothing gets deleted to make room automatically. If it's your tape, clear some space (delete clips you don't need, delete an Active tape, or clear a film out of the Cabinet), then Develop again. If it's someone else's tape, they have to clear the room: VideoBro tells you the owner is out of space. What counts against the shelf

The tape is over 2 hours

Every tape holds up to 2 hours of footage, on every plan, no exceptions. Trim a few clips to get under the line, or start a new tape for the rest, then Develop again. Trimming and playback

Questions people ask about Develop

How long does developing take?

Usually a few minutes, longer for a big tape. It is real processing in the cloud, not a timer, and there is no deliberate delay built in.

Can I close the app while it develops?

Once your clips have finished uploading, yes. Close the app and you'll get a notification when the film is ready. If clips are still uploading, keep the app open, developing starts the moment they finish.

Who can Develop a tape?

Anyone on the tape with an account, not only the person who started it. A guest without an account can film and add clips, but they can't tap Develop.

Who gets the finished film?

Everyone who was on the tape at the moment it was developed, each in their own Tape Cabinet. Someone who joins the tape afterward doesn't get that film, only whatever gets developed next.

Can I change the tape after it's developed?

For 30 days from the moment it was developed, yes, and only the person who started the tape can do it. Continue Editing takes the film out of the Cabinet for everyone still on the tape, with no undo, and puts the tape back on Active so you can add more and Develop again. Anyone who had already left keeps the copy they have.

What happens to the raw clips after Develop?

They stay so you can keep editing. Once nothing has changed for 30 straight days, no clip added, removed or trimmed, and no re-develop, the raw clips get cleared to free up space. The finished film is never touched.

Start with 2 GB free.

The free plan is the real product, not a demo: make tapes, fill one with up to 8 people including you, trim, Develop, and share films by link. Storage is the only thing a paid plan will ever change.

Free on iPhone. No trial, no card. Anyone can watch a finished film in a browser. On a computer? Get it on your iPhone.